Elvis: Aloha from Hawaii

 April 4, 1973, Elvis: Aloha from Hawaii aired on NBC, presenting the landmark live concert by Elvis Presley.

The performance took place the same day as Super Bowl VII, and the special was produced by Marty Pasetta and broadcast internationally as one of the earliest major satellite television events. It was sponsored by the Stokely-Van Camp Company and Toyota.

Heavily promoted as a global broadcast, the program was claimed to have reached over one billion viewers worldwide, though that figure has been widely debated. At the time, it was the most expensive entertainment special ever produced, costing approximately $2.5 million. The NBC broadcast used innovative techniques for the era, including split-screen visuals, satellite transmission effects, and additional footage integrated into the concert presentation.

Critics and audiences praised Elvis’s performance, especially songs like “An American Trilogy” and “I’ll Remember You,” though some reviews felt the production elements distracted from the performance itself. The special remains one of the most iconic televised concerts in music history and a defining moment in Elvis’s later career.